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Privacy Policy

Last Updated: October 2026

Cool Edge Inc., doing business as Cool Edge AC (“Cool Edge AC,” “Cool Edge,” “we,” “us,” or “our”), respects your privacy and is committed to being transparent about how information is collected, used, disclosed, and protected.

This Privacy Policy explains how we handle information when you visit https://cooledgeac.com/, submit a website form, call or text us, schedule service online, communicate with our team, become a customer, or otherwise interact with Cool Edge AC.

By using our website or providing information to us, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

The information we collect depends on how you interact with Cool Edge AC.

Information You Provide Directly

When you contact us, request service, submit a form, schedule an appointment, or otherwise communicate with us, we may collect information such as:

  • Name

  • Telephone number

  • Email address

  • Service address

  • Mailing or billing address, when applicable

  • Requested HVAC service

  • Appointment information

  • Information about your HVAC equipment or property

  • Details about repairs, maintenance, installations, replacements, or other service needs

  • Questions or messages you send to us

  • Photographs or documents you choose to provide

  • Customer service notes

  • Communication preferences

  • SMS/text messaging consent and opt-out information

  • Other information you voluntarily provide

Please do not submit sensitive personal or financial information through general website contact forms unless it is specifically requested and necessary for the service you are requesting.

2. Telephone Calls, Call Tracking, Recordings, and Transcriptions

Cool Edge AC uses CallTrackingMetrics to support telephone communications, call tracking, attribution, reporting, text messaging, call routing, and related customer communications.

When you call a telephone number associated with Cool Edge AC, information may be collected such as:

  • Your telephone number

  • Date and time of the call

  • Call duration

  • Call routing information

  • Referral or marketing source

  • Website page or source associated with the call

  • Call status or disposition

  • Customer service notes

  • Information voluntarily discussed during the call

Call Recording and Transcription

Calls to or from Cool Edge AC may be recorded and/or transcribed for purposes such as:

  • Customer service

  • Quality assurance

  • Training

  • Documenting customer requests

  • Appointment management

  • Understanding service needs

  • Resolving questions or disputes

  • Business reporting and analysis

Where required by applicable law, appropriate notice or consent will be provided before a call is recorded or transcribed.

Recordings, transcripts, and associated call information may be processed or stored using CallTrackingMetrics and may be accessed by authorized persons for legitimate business purposes.

3. Text and SMS Communications

Cool Edge AC may communicate with customers and prospective customers by text message for customer service and operational purposes.

Messages may include:

  • Appointment requests

  • Appointment confirmations

  • Scheduling communications

  • Service updates

  • Customer support messages

  • Responses to questions

  • Account or service notifications

  • Other communications related to services you request

The telephone number displayed on our website supports text messaging.

Cool Edge AC does not separately charge customers for receiving our text messages. Standard message and data rates charged by your wireless carrier may apply.

Message frequency may vary.

You may opt out of applicable text communications by replying STOP.

For assistance, reply HELP or contact Cool Edge AC directly.

How Text Messages Are Processed

Text messages sent to tracking numbers used by Cool Edge AC may be received, routed, processed, stored, or managed using CallTrackingMetrics and other authorized technology providers rather than being delivered directly to an employee’s personal device.

These providers assist us with operating our communications systems and responding to customers.

Mobile Information and SMS Consent

Cool Edge AC does not sell or rent mobile telephone numbers or SMS opt-in information.

Mobile telephone numbers and SMS consent information are not shared with unaffiliated third parties for their own independent advertising or promotional purposes.

We may disclose mobile information to telecommunications, CRM, scheduling, messaging, or technology providers when necessary to operate our messaging program or provide services on our behalf.

SMS consent is not sold, rented, or transferred to another business for that business’s independent marketing.

4. Website Forms and Online Requests

When you submit information through a form on the Cool Edge AC website, we may collect the information you enter, including contact information and details about the service you are requesting.

Website interactions that may be measured include:

  • Contact form submissions

  • Service requests

  • Estimate requests

  • Schedule or appointment requests

  • Telephone-call clicks

  • Text-message clicks

  • Scheduling-button clicks

  • Other customer actions or conversions on the website

We may use this information to:

  • Respond to your request

  • Schedule or coordinate service

  • Communicate with you

  • Measure website inquiries

  • Understand how customers contact us

  • Maintain customer service records

  • Evaluate website and marketing performance

5. Online Scheduling and ServiceTitan

Cool Edge AC uses ServiceTitan for online scheduling and certain customer-management, service, and communication functions.

When you use an online scheduling feature, information may be transmitted to or processed through ServiceTitan on behalf of Cool Edge AC.

Information may include:

  • Name

  • Telephone number

  • Email address

  • Service address

  • Requested service

  • Appointment preferences

  • Property information

  • Customer messages

  • Communication preferences

  • Other information provided during scheduling

ServiceTitan may maintain customer, appointment, and service information as part of the systems Cool Edge AC uses to operate its business.

Information processed through ServiceTitan is also subject to the applicable privacy and security practices governing that platform.

6. Website Analytics, Cookies, and Tracking Technologies

Cool Edge AC uses or may use website analytics, cookies, pixels, tags, and similar technologies to understand how visitors use our website, improve our services, measure website and marketing performance, and understand customer actions.

These technologies may collect or process information such as:

  • Pages visited

  • Time spent on the website

  • Referring websites

  • Referral or marketing sources

  • Browser type

  • Device type

  • Operating system

  • General geographic location

  • Internet Protocol address

  • Website sessions

  • Button clicks

  • Telephone-call clicks

  • Text-message clicks

  • Form interactions

  • Contact form submissions

  • Scheduling requests

  • Estimate requests

  • Other website activity or conversion events

This information helps us understand how visitors find and use our website and helps us improve the website, customer experience, and marketing performance.

7. Google Analytics

Cool Edge AC uses Google Analytics to measure website traffic and understand how visitors interact with our website.

Google Analytics may process information such as:

  • Website visits and sessions

  • Pages viewed

  • Browser and device information

  • General geographic information

  • Referral and traffic sources

  • Website interactions

  • Conversion or event information

Google Analytics may use cookies or similar technologies to collect and process information about website activity.

Personally Identifiable Information and Google Analytics

Cool Edge AC does not intentionally send personally identifiable customer information into Google Analytics, including:

  • Customer names

  • Telephone numbers

  • Email addresses

  • Street addresses

  • Payment information

  • Invoice information

  • Detailed customer job records

Our website and analytics implementation should be configured to avoid intentionally transmitting this information to Google Analytics.

Google may independently receive technical information associated with use of its services according to Google’s own privacy practices.

Information about how Google uses information from websites and apps that use Google services is available through Google’s privacy documentation.

8. Google Tag Manager

Cool Edge AC uses Google Tag Manager to manage certain website analytics, measurement, and tracking technologies.

Google Tag Manager allows website tags and measurement technologies to be centrally managed. The specific information collected through a tag depends on the technology that has been configured within Google Tag Manager.

Google Tag Manager may also process limited diagnostic or technical information associated with operating the Tag Manager service.

The presence of Google Tag Manager does not necessarily mean that every Google or third-party advertising product is active on our website.

9. Independent Analytics

Cool Edge AC also uses Independent Analytics to understand website traffic, page views, referral information, and website performance.

Independent Analytics is designed to operate without using visitor tracking cookies and stores its analytics data within the website’s WordPress environment rather than transmitting visitor analytics to Independent Analytics servers.

We use Independent Analytics to better understand website performance and how visitors use our content.

10. Advertising, Pixels, and Remarketing

Cool Edge AC does not currently use active advertising or remarketing tags for behavioral advertising or retargeting.

However, Cool Edge AC may use or enable advertising measurement technologies in the future, including tools provided by:

  • Google

  • Meta/Facebook

  • Other advertising or marketing platforms

These technologies may include advertising tags, pixels, conversion tracking, or remarketing tools.

If activated, these tools may help us:

  • Measure advertising performance

  • Understand whether advertising results in calls, forms, scheduling requests, or other actions

  • Understand how visitors interact with marketing campaigns

  • Create advertising audiences where permitted

  • Show relevant advertisements

  • Improve marketing effectiveness

For example, a Meta/Facebook Pixel, if enabled in the future, may allow Meta to receive information about website activity in accordance with Meta’s applicable privacy terms.

If Cool Edge AC materially changes its use of advertising or remarketing technology, this Privacy Policy and applicable cookie or consent controls should be reviewed and updated.

11. Cookies and Similar Technologies

Our website and third-party services incorporated into it may use cookies or similar technologies.

Cookies may be used for purposes such as:

  • Website functionality

  • Website analytics

  • Session measurement

  • Security

  • Remembering preferences

  • Measuring interactions

  • Supporting embedded or integrated services

  • Measuring conversion activity

Some cookies may be placed directly by our website, while others may be placed by third-party services.

Independent Analytics does not require tracking cookies, but other services used by the website, including Google Analytics, may use cookies or similar technologies.

12. Your Cookie Choices

Most web browsers allow you to control cookies through browser settings.

Depending on your browser, you may be able to:

  • Block cookies

  • Delete existing cookies

  • Limit third-party cookies

  • Receive a notification when a cookie is being placed

  • Configure other privacy preferences

If you disable or restrict cookies, certain website features or third-party integrations may not function as intended.

Where applicable law requires additional consent or privacy controls for particular cookies or tracking technologies, Cool Edge AC will seek to provide those controls.

13. How We Use Information

Cool Edge AC may use information collected through our website and business operations to:

  • Respond to questions

  • Respond to service requests

  • Schedule appointments

  • Provide HVAC services

  • Prepare service recommendations or estimates

  • Communicate about appointments

  • Provide customer support

  • Maintain service and customer records

  • Manage installations, repairs, replacements, maintenance, and related services

  • Administer maintenance memberships when applicable

  • Manage warranty matters when applicable

  • Send operational telephone or text communications

  • Attribute calls and inquiries to website, referral, or marketing sources

  • Measure telephone calls, forms, texts, scheduling requests, and other website actions

  • Analyze customer communications for quality and training

  • Measure website performance

  • Measure marketing performance

  • Improve our website and services

  • Maintain business, tax, accounting, licensing, and insurance records

  • Protect our website, systems, customers, and business

  • Detect or prevent fraud or misuse

  • Comply with applicable laws, regulations, contractual obligations, and legal processes

  • Establish, exercise, or defend legal claims

We may also use information for another purpose disclosed when the information is collected or for which you provide consent.

14. How We Disclose Information

Cool Edge AC does not sell or rent personal information.

We may disclose information to service providers and other parties when reasonably necessary to operate our business or provide requested services.

CallTrackingMetrics

We use CallTrackingMetrics for functions that may include:

  • Telephone call tracking

  • Telephone number routing

  • SMS/text communications

  • Call recording

  • Call transcription

  • Attribution

  • Communications reporting and analytics

ServiceTitan

We may process customer information through ServiceTitan for purposes including:

  • Appointment scheduling

  • Customer management

  • Service records

  • Communications

  • Dispatch or operational functions

  • Other activities involved in providing HVAC services

Analytics and Technology Providers

Information may be processed through providers supporting:

  • Google Analytics

  • Google Tag Manager

  • Independent Analytics

  • Website hosting

  • Website maintenance

  • Website security

  • Data backup

  • Email

  • Communications

  • Technical support

Contractors, Vendors, Manufacturers, and Suppliers

When necessary to complete requested HVAC work, information may be disclosed to authorized contractors, equipment suppliers, manufacturers, warranty administrators, or similar service partners.

Only information reasonably necessary for the applicable business purpose should be disclosed.

Professional Advisors

Information may be disclosed to attorneys, accountants, insurers, consultants, or other professional advisors for legitimate business purposes.

Legal Requirements

We may disclose information when reasonably necessary to:

  • Comply with applicable law or regulation

  • Respond to a subpoena, court order, or legal process

  • Cooperate with regulators or law enforcement

  • Protect our legal rights

  • Protect customers, employees, or others

  • Investigate fraud, misuse, or security incidents

  • Enforce agreements

  • Establish, exercise, or defend legal claims

Business Transactions

If Cool Edge AC becomes involved in a merger, acquisition, restructuring, sale of assets, or similar transaction, information may be transferred as part of that transaction as permitted by applicable law.

15. We Do Not Sell Personal Information

Cool Edge AC does not sell or rent customer personal information.

We do not sell:

  • Customer contact information

  • Telephone numbers

  • Email addresses

  • Addresses

  • Website form information

  • Call information

  • Text messages

  • SMS opt-in information

  • SMS consent

  • Customer service records

  • Customer job information

We also do not provide this information to unrelated third parties for their own independent marketing or promotional purposes.

Disclosure to CallTrackingMetrics, ServiceTitan, Google Analytics, website providers, communications providers, and other vendors performing services for Cool Edge AC is for operational or service-provider purposes.

16. Third-Party Links and Product Purchases

The Cool Edge AC website may contain links to websites or services operated by independent third parties.

These may include services that allow customers to purchase air filters or related HVAC products from a third-party provider, such as Filter Fetch, if such a link or service is offered through our website.

When you follow a link to an independent third-party website, Cool Edge AC may not control that website or the information it collects.

If you complete a transaction through an independent third-party website, that provider may collect information such as:

  • Your name

  • Contact information

  • Shipping address

  • Billing address

  • Payment information

  • Products purchased

  • Other information required to complete the transaction

That information is collected and processed according to the third party’s own privacy policy and terms.

Cool Edge AC is not responsible for the privacy practices, security, content, or policies of independent third-party websites.

17. Payments and Financing

Cool Edge AC does not currently collect online payments directly through this website.

Cool Edge AC does not currently offer online financing applications through this website.

Customers should not submit:

  • Credit card numbers

  • Bank account information

  • Social Security numbers

  • Other financial account credentials

through ordinary contact or service-request forms.

If Cool Edge AC introduces online payments or financing applications in the future, this Privacy Policy should be reviewed and updated to identify the relevant providers and information practices.

18. Data Retention

Cool Edge AC retains information only for as long as reasonably necessary to fulfill the purposes for which it was collected and to satisfy legitimate business and legal requirements.

Retention periods may depend on:

  • Customer relationship

  • Appointment history

  • Service records

  • Equipment history

  • Warranty requirements

  • Maintenance membership records

  • Call recordings and transcripts

  • Communication history

  • SMS consent and opt-out records

  • Accounting and tax requirements

  • Insurance requirements

  • Licensing requirements

  • Contractual obligations

  • Security needs

  • Potential disputes or legal claims

When information is no longer reasonably required, it may be deleted, anonymized, or securely disposed of according to applicable requirements and business practices.

19. Data Security

Cool Edge AC uses reasonable administrative, technical, and organizational measures intended to protect personal information from unauthorized access, disclosure, alteration, loss, or misuse.

We also rely on technology providers to protect information processed through their systems.

No website, network, database, telephone system, email service, or electronic transmission method can be guaranteed to be completely secure.

If Cool Edge AC becomes aware of a qualifying security incident involving personal information, we will respond and provide notifications as required by applicable law.

20. Your Privacy Choices

Depending on applicable law and the information involved, you may contact Cool Edge AC to request that we:

  • Correct inaccurate contact information

  • Update your communication preferences

  • Stop applicable promotional communications

  • Stop applicable text communications

  • Address questions about information associated with your account or service history

  • Delete information that we are not otherwise required or permitted to retain

We may need to verify your identity before acting on certain requests.

Information may continue to be retained when reasonably necessary for:

  • Legal requirements

  • Service documentation

  • Accounting

  • Taxes

  • Warranty administration

  • Fraud prevention

  • Security

  • Contract enforcement

  • Legal claims

  • Consent and opt-out records

21. Email Communications

If Cool Edge AC sends promotional email communications, you may request to stop receiving them by following applicable unsubscribe instructions or contacting us.

Even after opting out of promotional communications, we may continue sending communications reasonably necessary for:

  • Appointments

  • Requested services

  • Customer support

  • Transactions

  • Warranty matters

  • Service records

  • Safety matters

  • Existing customer relationships

22. Call Recording Choices

Cool Edge AC may record or transcribe telephone calls.

Where consent is required, callers will be provided an appropriate recording notice or other consent mechanism.

If you do not wish to continue a recorded call after receiving notice, you may inform the representative and ask whether another communication method is available.

23. Children’s Privacy

The Cool Edge AC website and HVAC services are intended for adults and are not directed toward children under 13.

We do not knowingly seek to collect personal information online directly from children under 13.

If we learn that personal information from a child under 13 was collected without appropriate authorization, we will take reasonable steps to delete it where required.

24. Third-Party Services

Our website may link to or integrate with third-party services such as:

  • ServiceTitan

  • CallTrackingMetrics

  • Google services

  • Review platforms

  • HVAC manufacturers

  • Product-purchase providers

  • Social media platforms

  • Other technology providers

When you interact directly with an independent third party, that party’s own privacy policy and terms apply.

Cool Edge AC is not responsible for the independent privacy practices of third-party services that we do not control.

25. Browser Privacy Controls

Browsers and devices may provide privacy controls that allow you to:

  • Restrict cookies

  • Delete stored website information

  • Limit tracking technologies

  • Configure privacy preferences

Because there is not a single universally adopted standard for all browser privacy signals, our website may not respond to every type of browser-based preference signal.

Where applicable law requires Cool Edge AC to recognize a particular privacy mechanism, we will seek to comply with that requirement.

26. Florida Privacy and Data Security

Cool Edge AC is a Florida business.

We take reasonable measures intended to protect electronic personal information and maintain procedures for responding to security incidents.

If a qualifying security breach involving personal information occurs, Cool Edge AC will take appropriate action and provide notifications required by applicable law.

Certain privacy statutes apply only to businesses that meet particular legal definitions, revenue thresholds, data-processing thresholds, or other requirements.

Nothing in this Privacy Policy is intended to provide fewer rights than a person is entitled to under applicable law.

27. Changes to Our Tracking Technologies

The technologies used by our website may change over time.

For example, Cool Edge AC may later:

  • Add or remove analytics providers

  • Enable advertising conversion tracking

  • Activate Google advertising technologies

  • Activate Meta/Facebook Pixel

  • Use remarketing technologies

  • Add another customer communications platform

  • Change scheduling systems

  • Add new third-party integrations

If a material change affects how personal information or website activity is collected or used, this Privacy Policy should be updated accordingly.

28. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in:

  • Our website

  • Our services

  • Telephone or SMS systems

  • Analytics technologies

  • Tracking technologies

  • Scheduling systems

  • Third-party providers

  • Information practices

  • Applicable laws or regulations

When this Privacy Policy is revised, the Last Updated date at the top will be updated.

If a change materially affects how personal information is handled, additional notice may be provided when appropriate.

29. Contact Cool Edge AC

Questions about this Privacy Policy or Cool Edge AC’s privacy practices may be directed to:

Cool Edge Inc. d/b/a Cool Edge AC
5120 Eagle Island Drive
Land O’ Lakes, Florida 34639

Phone: (813) 522-6869
Email: [email protected]
Website: https://cooledgeac.com/

Florida HVAC License: CAC1820403